Change Management for Climate Action: Your Toolkit to Optimise Initiative Success

In this session, we’ll explore the crucial role Change Management plays in driving the success of projects and initiatives.
In today’s rapidly evolving world, achieving sustainability goals demands more than just innovations and technical solutions—it requires the ability to lead and manage transformative change effectively. In fact, working in climate and sustainability is quite different from what many people expect. It’s not just about counting carbon or technical skills — at its core, it’s about engaging people, inspiring collaboration and driving collective action. Change Management plays a vital role in making this happen.
Did you know that only 30% of projects are successfully implemented, according to a study by McKinsey? Moreover, research from Prosci highlights that failure to manage change effectively is the primary reason 70% of projects fall short of their goals.
If you want to learn how to drive your climate and green transition initiatives forward with confidence, inspire colleagues and stakeholders to embrace change, overcome resistance effectively and build strong, lasting support for your sustainability goals, this session is made for you.
Join us to:
• Demystify Change Management: Get introduced to the essential steps and core principles behind effective change management.
• Leave with a Proven Toolkit: Gain actionable insights and practical tools designed to boost your project success.
• Discover how change and agile technologies, leadership development, and AI are reshaping change management to create more adaptive and impactful solutions.
Don’t miss this opportunity to equip yourself with the strategies and tools needed to maximise your project outcomes.
Whether you’re a leader, sustainability advocate, or change practitioner, this session will empower you to accelerate meaningful progress within your organisation and beyond.
Speaker:
Ana Alonso is a respected Change Management & Digital Transformation Expert with extensive experience in leading digital, AI, cultural and commercial transformations for sustainable growth. Ana has enhanced customer experiences, streamlined operations and driven innovation while embedded sustainability at the core of business strategies. She has held key roles at Shell, Unilever, P&G and the EU.
Certified in Organisational Renewal and Change (Cambridge University), Prosci Change Management, and Agile@Scale Chief Product Owner (trained by Agile founder Jeff Sutherland), Ana brings cutting-edge expertise to transformation projects. She is also a visiting lecturer in Agile Technologies at the University of Paraguay.
As co-founder and director of PURE (www.purevalue360.com), Ana helps organisations turn sustainability ambitions into actionable strategies, bridging the gap between vision and implementation to create real, measurable impact.